The Future of Aston Martin

The monumental challenges of COVID-19 haven’t deterred Canadian billionaire Lawrence Stroll from increasing his investment in Aston Martin from 16.7% to 25%.

At the same time, he has brought in two major players in the business and sporting world as minority shareholders.

Mercedes-AMG F1 team principal Toto Wolff has invested NZ$78-million in Strolls consortium to hold less than 1% of the company.

Switzerland’s richest man Ernesto Bertarelli has secured a 0.7% share. Bertarelli’s family fortune was made mainly in pharmaceuticals, but for most New Zealanders, he is best known for his America’s Cup-winning syndicate Alinghi.

The Wolff investment presents it’s share of F1 intrigue, as Stroll plans to enter Aston Martin in Formula 1 next year with his Racing Point Team. Wolff stresses that it is a personal investment unlinked to his role with Mercedes. Adding to this is Daimler’s (Mercedes-Benz parent company) own shareholding in Aston Martin has part of their engine supply arrangement.

Stroll remains confident of Aston Martin’s future, with 2500 pre-orders for the upcoming DBX SUV.


 Photos by Jose Jordan

Related Articles

Aston Martin Valkyrie Production Line

First Valkyrie Customer Car Complete

Valkyrie is now in full production at Aston Martin’s Gaydon Headquarters. The era defining hypercar is described as the first true F1® car for the road.

Read More